I have to admit, I had to do some digging around for the remain side slogan, and I am still not too convinced that I have it correct – please add to the comments below. 

Even a Brexit movie, what ever next

From a marketing perspective there seemed more options to play with for Vote Leave, admit it, if you were writing a film script which one would you write, and just to push that thought, there has already been a Brexit movie, that centres on, you guessed it, Vote Leave. The movie Brexit focuses on the Vote Leave political strategist Dominic Cummings Brexit movie on IMDb. 

Remain in the EU campaign challenges

The Remain side did have some challenges to overcome. The obvious one was the nations experience or in some cases lack of knowledge of what the EU was to the United Kingdom and more importantly to their own daily lives. A common sound bite to the general public was to ask the audience to name various EU officials or even to name who their MEP was, and mostly the answer drew a bit of a blank. Whose fault was this somewhat lack of general knowledge? The education system for more than 40 years did not seem to educate the nation, mainstream media seems to have some odd focuses of their own.   

EU Referendum and the Farage Effect

For those who tour the videos on You Tube may well have encountered the UK biggest MEP party in the form of (now former) UKIP leader Nigel Farage, sometimes grand oratory displays in the EU parliament that sent some of his speeches viral. Missed opportunity by mainstream media to bring to the public’s attention, the workings of the United Kingdom’s MEP’s in Europe or a convenient reason to not raise the profile of a Anti EU party. 

The Farage effect I think no one can deny, Ukip at one point achieving 4 million voters at their peak and comfortably still the biggest MEP party representing the United Kingdom in Europe. The UK population does have voting form in as much as selecting voting patterns to suit an end to a means, Brexit delivered and Ukip vote all but collapsed, Nigel Farage had also way before the election already stood down from front line politics.